Tipico Coffee Brand Identity

Tipico Coffee Brand Identity

Tipico Coffee RoastersTipico sees and does things differently with unmatched energy—all while enjoying every step of the coffee making process. Head Roaster, Jesse, would tell you a cup of coffee is something to be taken in with all of the senses. There’s a story in...

The Buffalo Marathon

The Buffalo Marathon

Buffalo Erie Marathon Association, IncRebranding of the Buffalo Marathon, including identity mark, environmental branding, signage, race medals, and apparel.

City Honors School | Environmental Branding

City Honors School | Environmental Branding

City Honors SchoolThe charge was simple — “help make our gymnasium and adjunct spaces inspire our students, both athlete and non, as well as school visitors.” With a mascot and strongly embraced color scheme already established, we focused on key vantage points, and...

Dunn Tire Riverworks Installation

Dunn Tire Riverworks Installation

Dunn TireGraphics marrying the Dunn Tire brand with archival imagery of Buffalo, NY, were applied to the preserved remnants of a historic grain elevator.

The Eli Fish Brewing Co. Brand Identity

The Eli Fish Brewing Co. Brand Identity

The Eli Fish Brewing CompanyThe fine folks who settled in Genesee County were optimistic by nature. Life threw challenges at them and they rose to each occasion, always confident that the community’s best days were ahead. They worked hard, but when they did manage to...

Bootleg Bucha Packaging

Bootleg Bucha Packaging

Bootleg BuchaThe new bold, typographic logo that we created for Bootleg Bucha, makes a strong statement about who they are. The approach sets Bootleg apart from a crowded field of brands that all follow a similar visual playback. When it came time for new labeling and...

Beyond Support Solutions Logo

Beyond Support Solutions Logo

Learning Disabilities Association of WNY and Cantalician CenterIn August of 2022, the Cantalician Center for Learning and Learning Disabilities Association of WNY completed a merger, announced in late 2021, officially forming Beyond Support Network. The combined...

Goodrich Coffee Branding

Goodrich Coffee Branding

Goodrich Coffee & TeaGoodrich Coffee is a locally owned and family operated business, buying the finest quality beans directly from conscientious coffee co-ops and farms all over the world. They strive to bring you customers highest-grade blends, including organic...

Virtual Medical Care Logo

Virtual Medical Care Logo

People Inc.Virtual Medical Care is a leading provider of on-call triage and telemedicine services, including 24/7/365 RN on-call services, telemedicine, remote patient monitoring, transition of care, chronic disease management, and at-home visits.

Hauptman Woodward | Gala Invitation

Hauptman Woodward | Gala Invitation

Hauptman Woodward Medical Research InstituteThe Hauptman Woodward Medical Research Institute, in Buffalo, NY, was in the process of establishing a state of the art Cryo-Electron Microscopy (Cryo-EM) Center on the Buffalo Niagara Medical Campus. We themed the annual...

Taste of Rochester | Environmental Branding

Taste of Rochester | Environmental Branding

Taste of Rochester | James LeBeauWhen you friends hear you are planning to visit a new city, you get the opinions. "Eat here," "or here." The locals have their ideas too. When in Buffalo - wings and roast beer. Easy. When in Rochester, you have more options. If only...

Olive Ridley Brand Identity

Olive Ridley Brand Identity

Olive RidleyOlive Ridley is a supplier of premium recycled paint with a mission to bridge the gap between paint recyclers and green building. The client chose the Olive Ridley turtle for its olive color shell and status as endangered. While driven by boundless...

Kideney Architects Logo

Kideney Architects Logo

Kideney Architects, PCThe identity mark uses the linear structure of the letter "K" to give a look into the thought processes that lead to the inspired spaces that the Kideney team designs. The modern typography and clean lines suggest how the architects will approach...

The Sideways Logo

The Sideways Logo

The SidewaysSometime we like to switch it up at the shop. Sometimes we need to! If you are a band, and you're good, you have some good references, and we like your music, we'll create a logo for you. The Sideways is a "Disco Pop and Funk" band from Rochester, NY. They...

Organ Fairchild Brand Identity

Organ Fairchild Brand Identity

Organ FairchildSeasoned musicians Joe Bellanti, Corey Kertzie, and Dave Ruch are veterans of the jam scene in Buffalo New York, each having played with scores of top tier artists over their busy and eclectic careers. That they would form an organ trio was a pleasant...

Olive Ridley Paints Packaging

Olive Ridley Paints Packaging

Olive Ridley PaintsOlive Ridley is a supplier of premium recycled paint with a mission to bridge the gap between paint recyclers and green building. The mission is simple. Their goals are clear. The packaging follows suit.

Western New York Book Arts Center | Branding & Environmental Design

Western New York Book Arts Center | Branding & Environmental Design

Western New York Book Arts CenterThe Western New York Book Arts Center is a community print shop and studio for letterpress, screen printing, book binding, paper making, calligraphy, origami, and more. "Book Arts," as it is known, is a working museum dedicated to...

Thin Man Brewery Brand Identity

Thin Man Brewery Brand Identity

The Shatzel GroupA leader in the East Coast craft beer scene, Buffalo, New York based Thin Man Brewery was named after the original Thin Man crash test dummy which was created in Buffalo by what is now Calspan. The Thin Man became the muse for a story of innovation...

City Swim Project Brand Identity

City Swim Project Brand Identity

City Swim ProjectIt was time for Buffalo Swim Racers to rebrand with a new name and logo. Initially focused on  competitive swimming, the program had evolved to offer more kinds of support to urban families. Through personal instruction and collaboration with other...

The Little Pig Brand Identity

The Little Pig Brand Identity

This Little Pig RestaurantAuthenticity. Generosity. Gratitude. This Little Pig. This is a story about a chef, a restaurant, and a couple with a passion for Americana, travel, and local, traditional foods. This is a story about a mission to create a cuisine, and a...

Beltline Brewery & Kitchen Branding

Beltline Brewery & Kitchen Branding

Beltline Brewery & KitchenFrom the late 1800’s to the end of the first World War, Buffalo’s Belt Line made moving around the city a welcome part of everyday life. Developed to serve as both a freight and commuter rail line, the line had 19 commuter stations...

Trailblazing Women of Western New York Branding

Trailblazing Women of Western New York Branding

Trailblazing Women of Western New YorkCreated to uncover and honor Western New York's "hidden history," Trail Blazing Women of WNY honors the unheralded contributions of women in our area's history. These women were leaders in their communities and the country. Their...

Foundation for Jewish Philanthropy Logo

Foundation for Jewish Philanthropy Logo

The Foundation for Jewish PhilanthropyThe foundation’s purpose aims to help preserve the legacies of members of the Buffalo and Western New York Jewish community, while at the same time creating endowments and perpetual support for current and future generations.

Pierce Arrow Lofts Logo

Pierce Arrow Lofts Logo

Nidus DevelopmentThe Pierce Arrow Lofts are a new residential development transforming the former Pierce-Arrow Motor Car Company factory in Buffalo, NY. Typography and colors take their cues from the American Arts and Crafts Movement, which was prevalent during the...

Moor Room Logo

Moor Room Logo

The Shatzel Group | Peter BraunMoor Room is a companion to, or second iteration of, the popular craft beer pub Moor Pat, in Williamsville, NY. The name came about one day when the owner was on one of his frequent brewery visits, and notice the letter on the words TAP...

Top Seedz Packaging

Top Seedz Packaging

Client NameUpdated packaging method and design for our friends at Top Seedz.